CASHOFF and SBI Bank are nominated for the National Banking Award in the Banking Product category with the joint project of the family bank “Svoy Krug” (Own Circle).

The “Svoy Krug” mobile app gives all family members access to financial services in one account. For clients – this is a convenient solution for monitoring and managing family budget with a personalized approach. For the bank – it is a tool for increasing loyalty and cross-selling, retaining customers and reducing costs. The new product is designed with big data analysis technologies.

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